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Art Requirements

Royal requires clean, sharp, black/white vector artwork as either an AI, EPS or PDF formatted files.

We refer to this as camera-ready artwork.

 

The following are some common issues which would prevent a clean, finished print in your artwork.

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  1. Scanned / Non-Vector artwork:
    Scanned (Raster) image files such as TIFF’s, GIF’s or BMP’s will not be
    usable as the image will not be sharp, will have fuzzy edges and will not
    reproduce well. Please note that some supplied scanned files may have
    been saved as an EPS, PDF or AI file but are still scanned images.
    These files cannot be manipulated in any way to make any changes.
    We require VECTOR artwork only (converted to curves)!



     

  2. Very small copy or logos:
    Very small copy, union bugs, logos or artwork tends to close up to some
    degree during the hot stamping process making it unreadable. There is
    no set acceptable point size as some items accept smaller imprints
    better than others. Please be advised of the potential problem before
    sending new artwork.



     

  3. Heavy, reverse printing:
    “Reverse” or “Dropout” printing tends to close up to some degree during
    the hot stamp printing process. Small or fine dropout (white) copy or
    artwork within a heavy black shape may close up because this requires
    a heavier foil lay down. This means that more pressure is needed during
    the printing process to make sure all the foil adheres thereby causing
    “spreading” of the foil and consequently closing up the image within
    making it difficult or impossible to read. Please note that not every
    reverse image is unacceptable. When the inside image is big and bold
    and the background black shape isn’t excessive, we should expect an
    acceptable reproduction.



     

  4. Halftoned, grayscale or shaded artwork:
    Halftones are made up of very fine dots and densities to give a shaded
    or shadowed appearance. While these images may look fine on your
    monitor the fine dots will cause either “drop out”, distortion or “fill-in”
    during the printing process resulting in a sloppy and inconsistent overall
    appearance. The end result will not look as fine and the gradation as
    consistent as the original artwork.*It is Royal’s policy to not accept any
    halftoned artwork. We require only solid, spot, black and white vector
    artwork to avoid this
    issue.


     

  5. Difficult to print typestyles:
    Some supplied art or copy with particular typestyles may be problematic
    to reproduce. Here are some examples to avoid:

         a. Fine flourishes. Some script or calligraphic fonts have very thin
             flourishes with very tight details. This may result in lines breaking
             up, filling in or completely dropping out.
     resulting in a hard to read
            imprint due to spreading and fill in. This is especially problematic
            when used within body text as opposed to a larger headline text.   




       b. Hand tooled or fine, outlined fonts. These are fonts that have a fine
             outlined or double line. Results may include lines touching or
              completely filling thereby changing the expected, fine-detailed look
     


      c. Bold condensed fonts. These fonts may be spaced very close
           together, causing letters to meld together during printing, becoming
           harder to distinguish.



       d. Raw, editable text fields with exotic fonts - please make sure
           that prior to sending art you convert all texts to vector/curves for
           a speedy, hassle free print. If the files sent contain editable text
           using a font we do not have access to it may cause delays in your 
           orders production.



     

 

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